Red Carpet Celebrity Red Wines

Only $25/bottle for celebrity-backed red wines, and you might score an Immortal Estate Sonoma Cab, worth $330!

Entry Price

$25

/bottle

Max Value

$330

13x potential

Wines

8

in pool

Time Remaining

00
Hours
:
00
Min
:
00
Sec
177 bottles left89%
The Upgrade Experience

See What You Might Get

Pay ForGreat
2019 Gaslighter Pinot Noir
Silver
You might getRemarkable
2014 Hunt & Ryde Trophy Red Blend
3x

2014 Hunt & Ryde Trophy Red Blend

Upgrade Probability

Every bottle guaranteed to be worth at least

$25

with upgrades up to $330

Bronze65% chance
3 wines$29 - $65
Silver30% chance
2 wines$75 - $95
Gold<1% chance
2 wines$125 - $160
Platinum<1% chance
1 wines$330 - $330

Bottles You Could Receive

8 wines from 4 tiers

2020 Housley's Century Oak Winery Estate Cabernet

2020 • Lodi

$29
28%

2023 Yao Ming Family Table Red Blend

2023 • Napa Valley

$58
9%
2.3x value

2019 Gaslighter Pinot Noir

2019 • Sonoma Coast

$65
28%
2.6x value

2014 Hunt & Ryde Trophy Red Blend

2014 • Sonoma County

$75
28%
3.0x value

2018 LVE by John Legend Cabernet Sauvignon

2018 • Napa Valley

$95
2%
3.8x value

2021 WADE Cabernet (Dwyane Wade)

2021 • Napa Valley

$125
<1%
5.0x value

2022 Doubleback Cabernet Sauvignon

2022 • Walla Walla Valley

$160
<1%
6.4x value

2018 Immortal Estate Impassable Mountain Cabernet Sauvignon

2018 • Sonoma County

$330
<1%
13.2x value

+ 41 More Hidden Bottles

Similar premium wines rotated into the pool

Select Your Bottles

Every bottle guaranteed to be worth at least $25

Total

$150.00

Select 12 or 24 bottles

for flat-rate shipping

6 bottles12 for flat-rate shipping

Add 6 more bottles for flat-rate shipping

100% Authentic Wines
Guaranteed Upgrade Value
Ships from New York

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Wine Heritage

The Regions Behind
This Collection

Great wine tells the story of its origin—the soil, climate, and generations of winemaking tradition that shape every bottle.

01

Napa Valley

Established 1860s

18+ wines

Cabernet Sauvignon that rivals Bordeaux

America's most prestigious wine region, producing world-class Cabernet Sauvignon.

The Terroir

Volcanic soils from ancient Mt. St. Helena eruptions, combined with the valley's unique microclimate created by morning fog from San Pablo Bay, give Napa wines their distinctive character. The Rutherford Dust and Oakville benchland are particularly prized.

The Tradition

From the pioneers like Charles Krug and Robert Mondavi to today's cult producers, Napa has always pushed boundaries. The 1976 Judgment of Paris, where Napa wines beat French classics in a blind tasting, put California on the world wine map forever.

Notable Producers

Screaming EagleOpus OneCaymusJoseph PhelpsStag's Leap

Classic Pairings

Prime ribeye steakLamb chopsAged cheddarDark chocolate
02

Sonoma County

Established 1850s

12+ wines

Incredible diversity—Pinot Noir, Zinfandel, Chardonnay

A diverse wine region offering everything from cool-climate Pinot Noir to bold Zinfandel.

The Terroir

Sonoma's 18 distinct AVAs range from cool, foggy coastal vineyards to warm inland valleys. This diversity allows winemakers to match grape varieties perfectly to their ideal growing conditions.

The Tradition

While Napa went corporate, Sonoma stayed agricultural. Multi-generational family wineries still dominate, maintaining traditions passed down through the decades. It's where California wine began—the state's first premium winery, Buena Vista, was founded here in 1857.

Notable Producers

Williams SelyemKistlerSeghesioMartinelliFlowers

Classic Pairings

Roasted duckGrilled salmonWild mushroomsSoft cheeses
03

Walla Walla Valley

6+ wines

Classic Pairings

Grilled lambBBQ brisketAged GoudaHearty stews

Want to explore more about wine regions and varietals?

Your Path to Premium Wine

How The Upgrade Works

A transparent process designed to deliver exceptional value on every order

1

Select Your Quantity

Choose 3, 6, 12, or 24 bottles. More bottles = better shipping value.

2

Complete Your Order

Pay the entry price per bottle. Your upgrade is locked in at checkout.

3

Instant Upgrade

Our system assigns bottles from the wine pool. Every bottle worth at least what you paid.

4

Receive & Discover

Ships in 2-3 days from New York. Unbox and see which premium bottles you received.

100% Upgrade Guarantee

Every bottle you receive is guaranteed to be worth at least what you paid. Not satisfied? We'll make it right or refund your purchase.

Why This Offer

More Than Just Wine. It's the Thrill of Discovery.

Buying wine shouldn't be predictable. Our curated offers let you explore premium bottles you'd never find at retail—while guaranteeing you'll never pay more than a bottle is worth.

Curated by Sommeliers

Every wine pool is assembled by our team of certified sommeliers

Direct Winery Partnerships

We work with 500+ wineries to source bottles you won't find elsewhere

Transparent Odds

See exactly what wines you might receive and the probability for each tier

This Offer at a Glance

Entry Price$25/bottle
Maximum Value$330/bottle
Upgrade PotentialUp to 13x
Wines in Pool8 bottles
Common Questions

Frequently Asked Questions

Every bottle comes directly from our winery partners or verified distributors. We store all wine in our climate-controlled New York facility and ship with temperature monitoring. All bottles are backed by our authenticity guarantee.
We stand behind every bottle. If you're not satisfied with your upgrade, contact us within 30 days and we'll either replace it or provide a full refund—no questions asked.
The surprise is part of the experience. However, you can see the full wine pool before ordering, so you know every possible bottle you might receive. If you prefer specific wines, visit our shop for direct purchases.
Our system uses a fair random selection algorithm. Each bottle in the pool has a probability based on its retail value—higher-value bottles are rarer, but everyone has a chance at the premium upgrades.
Orders placed before 2pm PT ship same day. Most orders arrive within 2-3 business days. We ship Monday through Wednesday to avoid weekend delays that could affect wine quality.
Yes. Order 12 or more bottles and shipping is completely free. For smaller orders, shipping is calculated based on your location and typically ranges from $15-$25.

500+

Partner Wineries

100%

Upgrade Guarantee

50x

Max Upgrade Value

2-3

Days Shipping

Ready to Discover Your Upgrade?

Join thousands of wine enthusiasts who've discovered exceptional bottles through Cellar Collective.

Select Your Bottles

Flat-rate shipping on orders of 12 & 24 bottles

6 bottles

$150