Sonoma Coast Pinot Noir from Russian River & Coastal Estates

Only $35/bottle for world-class Pinot Noir — and you could uncover a bottle worth up to $175. From the fog-kissed hillsides of Sonoma Coast and the legendary Russian River Valley.

Entry Price

$35

/bottle

Max Value

$175

5x potential

Wines

8

in pool

Time Remaining

12
Days
:
19
Hours
:
12
Min
:
15
Sec
733 bottles left100%
The Upgrade Experience

See What You Might Get

Pay ForGreat
Sonoma-Cutrer Pinot Noir Russian River Valley 2022
Silver
You might getRemarkable
La Crema Pinot Noir Sonoma Coast 2022
1x

La Crema Pinot Noir Sonoma Coast 2022

Upgrade Probability

Every bottle guaranteed to be worth at least

$35

with upgrades up to $175

Bronze26% chance
2 wines$35 - $35
Silver13% chance
1 wines$45 - $45
Gold35% chance
3 wines$65 - $85
Platinum26% chance
2 wines$150 - $175

Bottles You Could Receive

8 wines from 4 tiers

Sonoma-Cutrer Pinot Noir Russian River Valley 2022

Sonoma-Cutrer Pinot Noir Russian River Valley 2022

2022 • Russian River Valley

$35
13%
Rodney Strong Pinot Noir Russian River Valley 2022

Rodney Strong Pinot Noir Russian River Valley 2022

2022 • Russian River Valley

$35
13%
La Crema Pinot Noir Sonoma Coast 2022

La Crema Pinot Noir Sonoma Coast 2022

2022 • Sonoma Coast

$45
13%
Gary Farrell Pinot Noir Russian River Valley 2021

Gary Farrell Pinot Noir Russian River Valley 2021

2021 • Russian River Valley

$65
9%
Merry Edwards Pinot Noir Russian River Valley 2022

Merry Edwards Pinot Noir Russian River Valley 2022

2022 • Russian River Valley

$72
13%
2.1x value
Ponzi Vineyards Reserve Pinot Noir 2021

Ponzi Vineyards Reserve Pinot Noir 2021

2021 • Willamette Valley

$85
13%
2.4x value
Kistler Vineyards Pinot Noir Sonoma Coast 2021

Kistler Vineyards Pinot Noir Sonoma Coast 2021

2021 • Sonoma Coast

$150
13%
4.3x value
Williams Selyem Pinot Noir Russian River Valley 2022

Williams Selyem Pinot Noir Russian River Valley 2022

2022 • Russian River Valley

$175
13%
5.0x value

+ 35 More Hidden Bottles

Similar premium wines rotated into the pool

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Every bottle guaranteed to be worth at least $35

Total

$210.00

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6 bottles12 for flat-rate shipping

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Wine Heritage

The Regions Behind
This Collection

Great wine tells the story of its origin—the soil, climate, and generations of winemaking tradition that shape every bottle.

01

Russian River Valley

Established 1870s

27+ wines

California's finest Pinot Noir and Chardonnay

A fog-kissed valley producing California's finest Pinot Noir and Chardonnay.

The Terroir

The Russian River acts as a fog conduit, drawing cool Pacific air inland every morning. This natural air conditioning extends the growing season and preserves the bright acidity that makes these wines so food-friendly. The Goldridge soil—sandy loam over ancient seabed—imparts a distinctive mineral quality.

The Tradition

Pioneers like Davis Bynum and Joseph Rochioli proved in the 1970s that California could make world-class Pinot Noir. Today, the valley is recognized as one of America's premier cool-climate regions, with winemakers pushing the boundaries of elegance and complexity.

Notable Producers

Williams SelyemRochioliGary FarrellMerry EdwardsKosta Browne

Classic Pairings

Roasted chickenGrilled salmonCreamy pastaSoft cheeses
02

Sonoma Coast

Established 1980s

11+ wines

Elegant, aromatic Pinot Noir from extreme coastal sites

Cool-climate vineyards producing elegant, aromatic Pinot Noir.

The Terroir

The true Sonoma Coast vineyards sit just miles from the Pacific, where fog and wind stress the vines and extend the growing season by weeks. These extreme sites produce Pinot Noir with remarkable intensity, perfume, and age-worthiness. Some vineyards are so steep they must be farmed by hand.

The Tradition

This is California's frontier for Pinot Noir. Visionary producers planted vineyards in what many considered impossible locations—rocky ridges, foggy hillsides, former sheep pastures. The gamble paid off with wines that have redefined what California Pinot can be.

Notable Producers

FlowersHirschLittoraiPeayFort Ross

Classic Pairings

Roasted duck breastGrilled salmonMushroom risottoBrie
03

Willamette Valley

Established 1960s

5+ wines

Burgundian-style Pinot Noir that rivals France

Oregon's premier wine region, producing Burgundian-style Pinot Noir of exceptional elegance.

The Terroir

Oregon's Willamette Valley shares the same latitude as Burgundy and benefits from similar conditions: cool climate, ancient marine sedimentary and volcanic soils, and gentle slopes that maximize sun exposure. The Dundee Hills, with their iron-rich Jory soil, are particularly prized for producing wines of exceptional depth and longevity.

The Tradition

When David Lett planted Pinot Noir here in 1965, experts said Oregon was too cold for fine wine. His 1975 Eyrie Vineyards Pinot placed second against top Burgundies in a 1979 Paris tasting, silencing the critics. Today, Willamette Valley is recognized as one of the world's premier Pinot Noir regions.

Notable Producers

Domaine DrouhinBeaux FrèresBergströmPonziKen Wright

Classic Pairings

Roasted duckWild salmonMushroom dishesAged Gruyère

Want to explore more about wine regions and varietals?

Your Path to Premium Wine

How The Upgrade Works

A transparent process designed to deliver exceptional value on every order

1

Select Your Quantity

Choose 3, 6, 12, or 24 bottles. More bottles = better shipping value.

2

Complete Your Order

Pay the entry price per bottle. Your upgrade is locked in at checkout.

3

Instant Upgrade

Our system assigns bottles from the wine pool. Every bottle worth at least what you paid.

4

Receive & Discover

Ships in 2-3 days from New York. Unbox and see which premium bottles you received.

100% Upgrade Guarantee

Every bottle you receive is guaranteed to be worth at least what you paid. Not satisfied? We'll make it right or refund your purchase.

Why This Offer

More Than Just Wine. It's the Thrill of Discovery.

Buying wine shouldn't be predictable. Our curated offers let you explore premium bottles you'd never find at retail—while guaranteeing you'll never pay more than a bottle is worth.

Curated by Sommeliers

Every wine pool is assembled by our team of certified sommeliers

Direct Winery Partnerships

We work with 500+ wineries to source bottles you won't find elsewhere

Transparent Odds

See exactly what wines you might receive and the probability for each tier

This Offer at a Glance

Entry Price$35/bottle
Maximum Value$175/bottle
Upgrade PotentialUp to 5x
Wines in Pool8 bottles
Common Questions

Frequently Asked Questions

Every bottle comes directly from our winery partners or verified distributors. We store all wine in our climate-controlled New York facility and ship with temperature monitoring. All bottles are backed by our authenticity guarantee.
We stand behind every bottle. If you're not satisfied with your upgrade, contact us within 30 days and we'll either replace it or provide a full refund—no questions asked.
The surprise is part of the experience. However, you can see the full wine pool before ordering, so you know every possible bottle you might receive. If you prefer specific wines, visit our shop for direct purchases.
Our system uses a fair random selection algorithm. Each bottle in the pool has a probability based on its retail value—higher-value bottles are rarer, but everyone has a chance at the premium upgrades.
Orders placed before 2pm PT ship same day. Most orders arrive within 2-3 business days. We ship Monday through Wednesday to avoid weekend delays that could affect wine quality.
Yes. Order 12 or more bottles and shipping is completely free. For smaller orders, shipping is calculated based on your location and typically ranges from $15-$25.

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6 bottles

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